Public Relations Manager

Remote (United States)

About the Role

An experienced and strategic Public Relations Manager is needed to lead external communications initiatives and support select internal communications efforts for a mission-driven healthcare organization focused on advancing health equity and strengthening community relationships.

This is a highly visible role with significant ownership and autonomy, reporting directly to senior marketing and communications leadership. The position is ideal for a creative storyteller and communications strategist who can identify meaningful media opportunities, shape public perception, and strengthen brand visibility across healthcare, technology, and community-focused sectors.

The Public Relations Manager will serve as a key spokesperson for the organization, oversee earned media strategy, manage media relationships, support executive communications, and help protect and strengthen the organization’s public reputation.

Time Zone Requirement: Candidates must be based in the Central or Pacific time zones

Status: Full-Time

Salary: $120,000 – $130,000 per year

What You’ll Do

• Serve as the primary media relations lead and build strong relationships with journalists, editors, producers, and media professionals across healthcare, technology, Indigenous affairs, CSR, and national news outlets
• Identify and execute earned media opportunities including expert commentary, trend-based media engagement, op-eds, awards programs, speaking opportunities, and thought leadership initiatives
• Develop communication strategies and marketing campaigns that promote healthcare programs, services, initiatives, and community engagement efforts
• Create compelling story angles that translate complex healthcare and mission-driven work into clear, engaging narratives for diverse audiences
• Monitor media trends and industry conversations to identify timely and relevant opportunities for brand visibility and public engagement
• Manage media inquiries, coordinate interviews, and oversee message development for all press interactions
• Organize press events, media announcements, service launches, and public-facing communications activities
• Maintain media databases, track media coverage, and regularly report on reach, audience sentiment, and campaign impact
• Serve as an organizational spokesperson during media interviews, conferences, trade shows, speaker panels, and public events
• Provide spokesperson training and media coaching to executives and organizational leadership
• Prepare talking points, briefing materials, Q&A documents, and messaging guidance for leadership ahead of media and public appearances
• Advise senior leadership on reputational risk, emerging public issues, and communications strategy
• Write and edit press releases, media advisories, executive thought leadership content, organizational statements, bylines, and op-eds
• Develop crisis communication plans and manage official crisis response communications when necessary
• Collaborate with marketing teams to align public relations initiatives with broader brand and campaign strategies
• Support internal communications initiatives and help maintain consistent organizational messaging
• Identify and pursue creative public relations opportunities including podcasts, awards programs, partnerships, community events, and speaking engagements
• Bring an entrepreneurial and innovative mindset to communications strategy and brand storytelling

Qualifications

• Minimum of 5 years of experience in public relations, media relations, or strategic communications
• Demonstrated success in earned media strategy and public relations campaign execution
• Experience working across healthcare, technology, Native or Indigenous affairs, corporate social responsibility, or related sectors preferred
• Proven experience serving as an organizational spokesperson and coaching executives for media engagements
• Exceptional writing, editing, and storytelling skills with the ability to communicate complex topics clearly and effectively
• Strong strategic thinking skills with the ability to identify and capitalize on emerging public relations opportunities
• Established media relationships or the ability to rapidly build strong journalist and media networks
• Strong cultural awareness and sensitivity when working alongside Indigenous communities
• Ability to work independently, prioritize multiple projects, and manage deadlines with minimal supervision
• Bachelor’s degree in Public Relations, Communications, Journalism, or a related field

Preferred Characteristics

• Strong understanding of healthcare-focused communications and public engagement initiatives
• Commitment to delivering high-quality work with accountability and attention to detail
• Ability to thrive in a fast-paced and evolving environment while remaining adaptable and resilient
• Collaborative mindset with the ability to work cross-functionally across departments and leadership teams
• Strong verbal communication and presentation skills
• Highly organized with exceptional project management abilities
• Self-motivated with the ability to work autonomously
• Strategic and innovative thinker focused on continuous improvement and meaningful impact
• Professionalism, integrity, and the ability to maintain confidentiality at all times

Benefits

• Generous paid time off and company-wide winter break from December 24 through January 1
• Competitive benefits package including medical, dental, and vision insurance
• 401(k) retirement plan with company match
• Transparent communication and direct access to leadership
• Mission-driven and development-focused work environment
• Opportunities for career growth and professional advancement
• Supportive and collaborative remote workplace culture